Author Archives: David Shedd

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About David Shedd

David has been a President - CEO - COO of an up to $350M group of manufacturing, distribution, specialty retail and services companies, having led 22 different businesses from turnarounds to start-ups to fast growth companies.

We Need to Spend “Alone Time” With Our Skip Levels

As leaders, we need to spend time on a regular and consistent basis with our skip levels.   What is a Skip Level? As we move up in our organizations, we become ‘managers of managers’ with both direct reports and … Continue reading

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The Advice Not Taken

Lose Weight…Eat More Fruits and Vegetables…Exercise More. We all know what we have to do in order to improve our health. That is easy. The difficulty lies in taking this advice and actually following it. Likewise in business, there is … Continue reading

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Business Success by the Numbers

What numbers lead to business success? 0 – As in 0 /0 (zero injuries and zero accidents). In any company, the safety of employees and customers each and every day should be of highest concern.   1 – As in … Continue reading

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Empathy – A Crucial Leadership Skill

Henry Ford said it well: If there is any one secret of success, it lies in the ability to get the other person’s point of view and see things from that person’s angle as well as from your own. This … Continue reading

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We Need to Deal with Our Non-Performers Today

Dealing with non-performers is likely the most uncomfortable (yet necessary) task in building a winning team.  Truth be told, few of us enjoy disciplining, remedial coaching, and terminating employees, especially those that we may work with on a daily basis. … Continue reading

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An Open Letter From Your B2B Customer

Dear Mr. or Ms. Sales Manager, I am writing to remind you that I need you. You and your salespeople provide products and services that I need to help me succeed in my business. Unfortunately, many of your salespeople do … Continue reading

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Building Accountability

A dirty little secret in business is that most organizations lack accountability at all levels from the leader to front-line management to individual employees: Assignments are not completed as promised Problems are left half resolved Phone calls are not returned … Continue reading

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Be Easy to Do Business With

In a previous blog, Lessons from a Customer, I related my experience in dealing with 106 companies while I moved from Arizona to California. My conclusion was that most companies provide inadequate customer service and make it too difficult to … Continue reading

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Five Questions to Ensure a Successful Sales Call

In his book, Spin Selling, Neil Rackham defines the four outcomes of any sales call: Win – the customer makes a firm commitment to buy Advance – the sales process moves forward towards a decision Continuation – the sales process … Continue reading

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Getting Things Done

A crucial success factor for business leaders is getting the right things done. Visionary leadership, brilliant strategy formation, and outstanding man-management are all for nothing if we cannot execute and get done what we need to get done. I offer … Continue reading

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Do We Spend Enough Time Selling? – The Cost of Chaos

We have and need salespeople in order to sell, that is, in order to move deals forward. But, how much time do our salespeople really spend selling each week? Rick McPartlin, the CEO of The Revenue Game (and someone with … Continue reading

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To Sell More, Sell Less

Today’s customer is overwhelmed with too much information and not enough time and attention span to digest it all. As such, the best salespeople have evolved and simplified their sales approach to be more responsive to over-burdened and over-saturated customers. … Continue reading

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3 Fundamentals of a Customer Service Culture

Having a true customer service culture depends on each individual employee. Each employee is focused on solving the customer’s problems Each employee strives to help the customer succeed in their business Each employee supports and helps their fellow employees

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Leadership Restraint

Contrary to popular opinion, a successful business leader does not need to: Have all the right answers and be the smartest person in the room Be involved in every matter and make every decision Overwhelm his or her subordinates with … Continue reading

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Let’s Train Our Sales Managers

The all too common refrain in sales and sales management is: When you promote your star salesperson into a sales management position you lose a good salesperson and gain a lousy sales manager. But why? Why do we have so … Continue reading

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Metrics in Business – User Beware

“I used to believe that if it doesn’t get measured, it doesn’t get done. Now I say if it doesn’t get measured it doesn’t get approved… you need to manage by facts, not gut feel.” General Jon Michael Loh, USAF … Continue reading

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Clarity

With so much going on in our companies today, our employees have a large number of competing priorities as they do their daily tasks. What is most important? What should they focus on first?

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We’ve Gotten the Sale…Now What?

The customer has said yes. He or she will buy our product and service. Now what do we do? 1.  Shut Up and Get Out As Michael Bloomberg, the billionaire Mayor of New York City, puts it so well: First, … Continue reading

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To Communicate Better, Communicate Less

Today, we are all overwhelmed with communication of one type or another– too many and too mixed messages from our supervisors, too many E-Mails, too much information. In trying to absorb and process the daily blitz of messages and communication, … Continue reading

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Employee Training and Managerial Development for Free!!

More than ever, companies need to train and develop their employees and managers. As such, countless billions of dollars are spent on seminars, executive education, speakers, etc. The results, however, have been underwhelming. The dirty little secret is that, done … Continue reading

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