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Author Archives: David Shedd
Employee Training and Managerial Development for Free!!
More than ever, companies need to train and develop their employees and managers. As such, countless billions of dollars are spent on seminars, executive education, speakers, etc. The results, however, have been underwhelming. The dirty little secret is that, done … Continue reading
Determining the ROI of Product Development
This is a guest blog by K. Armen Miamidian, a time-tested CFO for successful mid-market companies. What’s Pumping Your Profits: An Internal Look at the ROI of Product Development? When are expenses not just costs? Why do risky assumptions become … Continue reading
Posted in Business Acumen, Growth and Strategy, Sales and Marketing
Tagged Financial Analysis, Product Development, ROI
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Instilling Passion Back Into Our Businesses
For many companies, the last few years have been a long, hard slog for the leaders and employees alike. Raises and bonuses have been minimal. It is more difficult to make good profits and win. Anxiety is high as there … Continue reading
Social Media for the B2B Executive
Social media – Facebook, LinkedIn, Twitter, blogs, etc. – usually revolves around business to consumer (B2C) efforts. In it, companies are trying to reach many possible customers through their social media effort. For business to business (B2B) companies, the situation … Continue reading
Posted in Communication, Growth and Strategy, Sales and Marketing
Tagged Brand, Marketing, Sales, Sales and Marketing, Social Media
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Data Analytics 101
Data Analytics…Big Data…Sabermetrics With the success of the book and movie, Moneyball, a few success stories in the retail world (Amazon and Wal-Mart), and a lot of hype from the consulting and technology industry, data analytics has become a buzzword … Continue reading
Three Paradoxes of Leading Multiple Business Units
As your company expands or as you progress up the ranks in your company, you will likely move from having P&L (profit and loss) responsibility for one business unit to having P&L responsibility for several different business units (usually located … Continue reading
The Goal – Operational Excellence Made Possible
In their book, The Goal: A Process of Ongoing Improvement, Eliyahu M. Goldratt and Jeff Cox introduced their Theory of Constraints as a primary method to realize operational improvement. Key Concepts Global Optimization: The key in any process and any … Continue reading
Master These Three Processes First in Order to Thrive in 2013
Every year, countless companies undertake process improvements and change initiatives. Most fail. Generally, they fail for one of three reasons:
Manufacturing Made Simple
In their book, All I Need to Know About Manufacturing I Learned in Joe’s Garage: World Class Manufacturing Made Simple, William B. Miller and Vicki L. Schenk lay out the basic principles of low cost, high quality, on-time manufacturing. The … Continue reading
Sales and Marketing in a Time and Attention Starved World
In today’s over-saturated world of twenty four hour media, advertisement, and promotion, we are drowning in too much data and too many messages. Our brains are full, and our attention span is depleted. Paradoxically, despite this flood of information, we … Continue reading
Posted in Growth and Strategy, Sales and Marketing
Tagged Attention Starved, Customer Service, Growth, Marketing, Sales, Selling, Time Starved
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High Impact Selling – Timeless Sales Advice
My re-reading of William T. Brooks’ 1988 book, High Impact Selling: Power Strategies for Successful Selling, reminded me that the keys to successful sales have been known for years. They just need to be implemented and followed. Fundamentals of High … Continue reading
Posted in Growth and Strategy, Sales and Marketing
Tagged Customer Service, Sales, Sales Coaching, Sales Success, Sales Training
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We Need Less Leadership!
In her thought-provoking book, The End of Leadership, Barbara Kellerman writes: One of the problems plaguing the leadership industry is its fixation on developing good leaders, while ignoring completely the problem of stopping or at least slowing bad leaders. Stopping … Continue reading
Hire Smart or Manage Tough – Sound (But Often Forgotten) Hiring Advice
“No management style can undo the damage of a poor hiring decision.” Red Scott In the quick read, Hire Smart or Manage Tough, Red Scott, the former Vice-Chairman of Pier One Imports and a grand-nephew of legendary tough guy, General … Continue reading
Posted in Leadership, Perform / Execution, Team / People
Tagged Hiring, Human Resources, Leadership Development, Team Development
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The 4 Innate Qualities of Great Employees
With title inflation, clever wordsmithing, and self-marketing campaigns, every employee or potential employee appears to be a great employee. However, we all know the truth; few people are stars. In order to differentiate people and find the gem, seek out … Continue reading
Fast Track to Waste-Free Manufacturing – Appropriate for Any Process
In his still-insightful 1999 book, Fast Track to Waste-Free Manufacturing: Straight Talk from a Plant Manager, John W. Davis discusses how to improve a manufacturing operation by a simple and relentless focus on waste. The methodology he describes is really … Continue reading
Lessons from a Customer
Over the last month, my family and I have moved from Chandler, Arizona to Newport Beach, California. We sold our house in Chandler, moved ourselves and our belongings, and bought a house in Newport Beach. As so many of you … Continue reading
The Leadership Machine – Developing Skills for Your Leaders and Executives
In their book, The Leadership Machine (Architecture to Develop Leaders For Any Future), Michael W. Lombard and Robert W. Eichinger discuss ways to build leaders and develop leadership competencies (skills) in any company. Although the book is a bit too … Continue reading
The “Hard Work” Myth
A few months ago, there was a lot of discussion and a bit of vitriol about Sheryl Sandberg, the COO of Facebook, and her habit of leaving the office at 5:30 pm in order to have dinner with her family. … Continue reading
Who Says Elephants Can’t Dance – An Inside View of a Successful Turnaround and Culture Change
In Who Says Elephants Can’t Dance? – Leading a Great Enterprise Through Dramatic Change, former IBM CEO, Lou Gerstner, gives a first-hand account of how he led the turnaround of IBM in the 1990’s. I recommend the book for businesspeople … Continue reading
“Do You Want Fries With That?” – An Opportunity for Profitable Growth
McDonald’s employees are trained to ask all customers whether they want fries with their meal. This little question, repeated millions of times a day in thousands of McDonald’s restaurants worldwide, creates millions of dollars of profits for McDonald’s as millions … Continue reading
David M. Shedd - Move Your Company Forward 