Tag Archives: Communication

For Better Business Results, Use Yellow Lights

Posted on February 16, 2011 by David Shedd

Quick Question Why are functioning traffic lights at an intersection so much better than a policeman signaling traffic? The yellow light gives each driver a signal in advance, a heads-up allowing all approaching traffic to make decisions ahead of time … Continue reading →

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How to Make Yourself Heard Above the Noise

Posted on January 17, 2011 by David Shedd

The biggest challenge “was just getting people to pay attention. It’s seventy percent of the battle.” Dan Gilbert, CEO of Quicken Loans With today’s biblical flood of information and communication, how do you get your message heard by the right … Continue reading →

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Social Media and B2B – Blogging

Posted on November 29, 2010 by David Shedd

In a previous blog, Social Media and B2B – Let’s Get Started, I listed the three key benefits of social media as: Brand Relationships Information Today, I will specifically discuss blogging. Why Blog? The specific benefits of blogging are as … Continue reading →

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The Magic of Three – The “Windex” of a Winning Business

Posted on August 5, 2010 by David Shedd

  Throughout my blog posts, you will notice that I construct lots of lists in explaining and clarifying certain points. You may also note that most of these lists have three points. In doing this, I am using a technique … Continue reading →

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